Let’s Explore Opportunities
If you’re just starting out, or an established brand needing strategic planning; I offer an extensive range of services for the Wine Industry. With over 7 years of hands-on brand and operations management in the Okanagan, I have a broad range of skills to help you grow your business.
A career in events and marketing lead me into fine wine studies and then into building luxury wine brands in the South Okanagan Valley. I offer training so you too can be confident in your own execution, to full completion for tasks you wish to outsource; choose whatever services meet your needs and budget.
Independent wineries are often leaving money on the table.
Contact me for a complimentary 1 hour consultation to discuss your needs.
Services
Software
If you’re considering the right fit for your size and needs, I have invested in research of all the major players. I have also successfully executed new builds and migrations. These challenges can be daunting but I can help to ensure you get it done right the first time. I also offer hands on training for you and your team member in all areas of the software, so you can make the most out of the tools in your shed.
E-Commerce
E-commerce is perhaps the most important piece of your DTC program in the current climate. I can help get you on the path to diversify your sales channels and offer simple solutions with high ROI. Having built and designed in WordPress, I can help with website development, content management and more. Making sure your vision becomes a reality online and translating the jargon is what I do best.
Digital Marketing
The other important piece of your ecomm strategy is effective communication and customer acquisition. The big firms offer high priced packages but I’ll work with you on your individual needs. My experience and wine education means I can write relevant copy for your brand, not just fluff. I can see campaigns through from start to finish or help you acquire the skills for DIY. I’ll help you understand the newest tools and trends to ensure you’re making the most out of your digital marketing.
Clubs and Loyalty Programs
I have built and redesigned clubs to make them more effective and efficient. Let’s discuss the challenges you’re facing and get your ahead of the curve for the future. I can train and teach your team some effective tools to help manage the chaos and ensure the best club experience for your members.
Events
Events is where it all began for me and I have brought that into my wine career. I offer full or partial service in event planning and execution whether at the winery or if you’re taking it on the road. No detail will be over looked and we will maximize your ROI.
Regulatory
“You’ll need a degree for the BCLDB”. There is perhaps nothing more frustrating in this business than the red tape and the complicated way in which governments work. Unfortunately, information is hard to access and often difficult to understand. If you need to make sense of it all in BC or going into a new market, I can help translate the 60 page guidebooks into what’s relevant to you. If you’re looking for someone to do the dirty work, I also can manage your needs for you.
Financials
Small wineries tend to overlook important procedures as there is never enough time in the day. Let’s make sure you have a solid plan and budget. I can help create cohesive production and sales plans to strategically sell products so you’re not sitting on stale product. Do you need effective tools to generate goals and data? We can craft them for your specific needs.
Hospitality & Sales Training
With a seasonal staff, how do you ensure that you’re offering the best experience for visitors year after year? Let’s make your hospitality team a well-oiled machine so they can wow guests and share your story in a unique and meaningful way. So much of Wine Club happens on the floor, but what’s actually being communicated? We can help ensure your team is effectively marketing your brand and your club so you aren’t missing out on opportunities.
Contact Us
Free 1 hour consultation
Olive Okanagan
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